Tag: brands

22 Aug 2016

Pizza Hut Serves Up Playable DJ Pizza Box

It may only be available at five British Pizza Hut locations, but this is still a pretty cool gimmick. The standard pizza box is kitted out with battery-powered, Bluetooth-enabled touch-sensitive decks, a mixer, and other controllable buttons that connects to your computer or smartphone and is compatible with DJ software like Serato DJ. Read the […]

Continue Reading
23 May 2016

Cover Up: Playboy’s Non-Nude Reboot Wins With Advertisers

Iconic nudie mag cleans up Playboy, known for its centerfolds for decades, rebooted as a non-nude publication at the beginning of the year, and the new direction has paid dividends. At its Digital Content NewFronts presentation last week, the 62-year-old brand said first-quarter online/print ad revenue was up 75 percent from a year earlier. Playboy’s […]

Continue Reading
12 May 2016

BMW takes on Car2go and Uber in Seattle

As of last month, Seattleites have a new way to get around town, while companies like Car2go and Uber now have new competition. BMW launched its one-way car-sharing service ReachNow the Seattle region in April, allowing people to use the free-floating vehicles as a method of transportation. The service brings an alternative to Car2go, the […]

Continue Reading
26 Apr 2016
coachella 2016

Coachella 2016: Music and Commerce Collide

50% of the Coachella’s 200K attendees are millennials, making it ideal for Instagram marketing. Coachella, run by AEG’s Goldenvoice, has become an attractive destination for marketers looking for a large, young and hip audience, drawing an estimated 99,000 attendees each day this year. But the organizers have maintained a limit on overt corporate incursions. For […]

Continue Reading