Tag: shopping

25 Apr 2020

Appointment-only stores, hand sanitizing stations, and robots stocking shelves

Excerpt via Business Insider How our shopping experience could change in the wake of the coronavirus pandemic Retailers across the US are feeling the strain of the coronavirus pandemic, which is creating a surge in demand at some stores that remain open but has wholly dried up business for those that haven’t. Experts, landlords, and […]

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10 Feb 2017

#CodedCouture: Google x H&M’s Data Dress is Designed On Your Phone

Google has teamed up with H&M’s Ivyrevel line to create custom-made dresses for its consumers based on their personal data. Coded Couture, as the project is called, or indeed the Data Dress, uses the Snapshot API to monitor that information (with the user’s permission) for a week. An algorithm then creates a digitally tailored dress […]

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27 Jul 2016

Back in 1995, Walmart Banned This T-Shirt

In the year 1995, when Hillary Clinton was First Lady in the White House, a now-viral T-shirt emblazoned with the words “Someday a woman will be PRESIDENT!” was pulled from Walmart’s shelves. Consider the word PRESIDENT, insistently presented in all caps, and then consider this: Walmart removed the shirt from stores (about 20 years before Clinton would become the […]

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07 Jul 2016

E-commerce Winners x Losers In The Wake of Brexit

Britain’s decision to leave the EU, following a 52 percent majority in Thursday’s referendum, continues to rock the markets. After a brief respite, today retailers like M&S and Travis Perkins saw their shares fall more than 10 percent. Meanwhile, the pound plummeted to a 31-year low. Investors hate uncertainty. And the two-year “conscious uncoupling” from […]

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13 Jun 2016

Fashion Brands Boost Digital Strategy With Shoppable Videos

Over the past few months, fashion brands have been drawn to shoppable video offerings, including Rebecca Minkoff and John Varvatos, who launched his collection last September using the first “touchable video platform,” Cinematique. Like Smartzer, which can make any new or existing video into an interactive on which people can click to learn more about products and make […]

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05 Mar 2016

Pulp Lab Brand Activation Events

Content may be king, but curated content is the next wave of relevant branding and consumer experience. Pulp Lab brand activation events include curated events at New York Fashion Week, SXSW, CMJ, Sasquatch Music Festival and cross-product collaborations with internationally recognized artists, designers and lifestyle brands. Brand Activation/Event Planning Sourcing and Fulfillment Conceptual Development Creation and Run-of-Show […]

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28 Feb 2016

36 Hours in Lima, Peru

36 Hours in Lima, Peru New York Times Weekend Guide By PAOLA SINGER JUNE 17, 2015 Lima’s winning formula: A rich pre-Columbian heritage, emerging art and fashion scenes, and remarkably great food. Peru’s capital may not have world-class architecture, but its old moniker “Lima the ugly” doesn’t hold true these days. Right away, a visitor […]

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