SHOP THE STORY
WHEN FOUNDER, LAURA GLOVER LEFT HER HOMETOWN OF CHICAGO, SHE STARTED A JOURNEY THAT WOULD TRAVEL THROUGH HER PAST, PRESENT AND FUTURE. AN AVID MUSIC LOVER AND DIY FASHION KID, SHE SET OUT FOR CALIFORNIA TO CREATE HER PLACE IN LA’S STYLE SCENE.
AFTER MORE THAN 10 YEARS EXPERIENCE, RISK-TAKING AND RULE-BREAKING, LAURA LAUNCHED DAYDREAMER.
AND THE REST, IT’S STILL A STORY WE’RE TELLING.
ICONIC EXPERIENCES
DAYDREAMER CREATES CLOTHING AND EXPERIENCES FOR AUTHENTIC PEOPLE. EACH OF OUR PIECES HAS A MESSAGE BEHIND IT – WHETHER IT’S A LEGEND, A JOKE, A MEMORY OR AN IDEA, EACH ITEM WE MAKE STARTS WITH A STORY. BECAUSE YOU SHOULD WEAR CLOTHES THAT MAKE YOU FEEL SOMETHING. WE UNWAVERINGLY DESIGN CLOTHING AND MAKE DECISIONS THAT EVOKE EMOTION WITH MUSICAL ROOTS, INCITING A SENSE OF BELONGING AND CONNECTION – TO A GENRE, TO AN ICON, TO A MEMORY. WE’RE IN A CONSTANT PURSUIT OF CREATING A POSITIVE AND COMMUNICATIVE EXPERIENCE BETWEEN OUR CUSTOMERS AND THE WORLD.
WE MAKE THINGS HAPPEN
DAYDREAMERS KNOW WHO THEY ARE. THEY INDULGE IN SERENDIPITY AND SAY YES JUST TO SEE WHERE IT TAKES THEM. THEY TAKE THE RISK AND GO FOR IT. LIVE WITH A YES MENTALITY. WELCOME THE DETOURS. GO TO THE CONCERT. FIND WHAT YOU’RE LOOKING FOR. DAYDREAMERS MAKE THINGS HAPPEN.